- Product Strategy
- Interaction Design
- UX Research
- Design Systems
- Wireframing
- Prototyping
- Market Analysis
- AI-Augmented Design
- Token-first systems
- Cross-functional sprints
- Accessibility audits
- Figma
- Framer
- Maze
- Notion
- ChatGPT-Apps
- FigmaMCP
- NotionMCP
- Custom Agents
- Prompt Afficionado
- Claude Code
I design the experience, then the system.
I’m a UX/UI designer who came up through product teams where design decisions had to be defensible, scalable, and shipped. I learned early that good design is less about screens and more about the thinking behind them.
Over two years, I’ve worked across building an ERP Product, often in the uncomfortable space between a vague business problem and a blank Figma file. I use AI tools not as a shortcut but as a collaborator: for rapid research synthesis, variant generation, and closing the gap between design intent and code output.
What drives me: the moment a system clicks together. When the component you built in sprint two becomes the foundation another team uses six months later. When an onboarding flow that took three months to get right reduces a user’s anxiety in their first forty seconds.
Products I’ve shaped.
Each project is a case for how research, systems thinking, and interaction craft converge into meaningful product change.
One Clear Record, From the Surgery Board to the Pet Parent's Phone
Designed and built an end-to-end operating system for a multi-branch veterinary group, built around an AI discharge tool that turns a clinician's notes into something a worried family can actually read, in six languages.
View case studyLive demo
The Name Was Already the Argument. Nothing in the Brand Was Using It.
A full identity and website redesign for a B2B marketing agency, built on the one asset it already owned and never used: its name. Sales plus marketing, made visual as two overlapping circles resolving into an S, then carried across a palette, a homepage, and an eight-page brochure.
View case study
Designing a Humane Content Moderation Queue
Redesigned the content moderation workflow to reduce moderator cognitive load, improve decision accuracy, and introduce wellbeing-aware interaction patterns, treating reviewer safety as a design requirement, not an afterthought.
View case study
Transforming Developer Mode Home Pages into Productivity Hubs
Redesigned the Developer Mode landing experience for both Developer and Admin users, evolving two distinct home pages from static listing screens into productivity-oriented hubs focused on resuming work, quick actions, and workflow visibility.
View case studyScaling Product Consistency with Workhall Design System V2
Consolidated a fragmented component library into a unified, token-driven design system: conducting a platform-wide component audit, co-defining token structures with engineering for 1:1 CSS variable alignment, and shipping adoption into active product areas in 2025.
View case studyNothing Technology: Concept Brand Redesign
A scroll-driven, motion-first concept site for Nothing Technology, exploring how anti-design industrial language can translate into a kinetic web experience built around 3D product moments.
View case studyLive demo
Nine years, played back.
Scrub the track. Every spike is a busy season; the quiet passages are the moves between countries and chapters.
- BA Journalism, M.O.P. Vaishnav College, Chennai, India — Jun 2017 to Apr 2020. Design: DTP & broadsheet, political tabloid, business journal. Media research, sociology & psychology, TV production
- Reporter Intern, Deccan Herald, India — May 2019 to Jun 2019. Storyboarded and pitched features to senior editors. Covered local events on deadline
- Freelance UI/UX Designer, Independent, India / New Zealand — Dec 2020 to Jan 2023. Menu cards, wedding suites, 15+ hand-drawn mandala artworks. Built and shipped a React/Next.js portfolio on AWS CloudFront. Cover and layout design for a published book
- Master of Applied Computing, Lincoln University, New Zealand — Nov 2022 to Nov 2023. UX studio project, software development, neural network applications. Industry project — UX based
- UX Designer, WIST Ltd, New Zealand — Jul 2023 to Oct 2023. AI chatbot interface for FrogBlue BMS technicians — 80% less manual troubleshooting. Qualitative journey research and accessible responsive layouts
- UI/UX Designer, Workhall, India — Feb 2024 to Present. Design System V2: token-driven, 1:1 CSS variable mapping with engineering. Redesigned 20+ high-usage components; revamped a 150+ icon library. WCAG accessibility: screen reader support, 12 high-contrast themes
UI/UX Designer · Workhall
Design System V2: token-driven, 1:1 CSS variable mapping with engineering · Redesigned 20+ high-usage components; revamped a 150+ icon library · WCAG accessibility: screen reader support, 12 high-contrast themes
UI/UX Designer · Workhall
Design System V2: token-driven, 1:1 CSS variable mapping with engineering
UX Designer · WIST Ltd
AI chatbot interface for FrogBlue BMS technicians — 80% less manual troubleshooting
Master of Applied Computing · Lincoln University
UX studio project, software development, neural network applications
Freelance UI/UX Designer · Independent
Menu cards, wedding suites, 15+ hand-drawn mandala artworks
Reporter Intern · Deccan Herald
Storyboarded and pitched features to senior editors
BA Journalism · M.O.P. Vaishnav College
Design: DTP & broadsheet, political tabloid, business journal
Credentials I’ve earned.
Verified across cloud infrastructure, UX design, and frontend development — each linked to its original credential.
UX Design Professional Certificate
5 courses · completed
Things I’ve figured out.
Articles and observations on UX, accessibility, and the details that shape how products actually feel to use.
